Post by juthi52943 on Dec 20, 2023 7:27:37 GMT
A quality product. And it is here that your brand will finally be able to capitalize on all those investments made so far to increase its brand awareness, underlining the cornerstones that distinguish it, such as sustainability , in fact (a very important piece, given the energy crisis, for your customers!). Not for nothing, in 2021 we were able to notice a clear growth in searches for "sustainable Christmas gifts", a continuously growing trend even in recent months.
Google even tells us about 78% of consumers who say they are willing to prefer lesser-known brands for those more attentive to sustainability... a godsend, especially for Made in Italy, environmental protection. Sifting Job Function Email List through some other data, it will be useful to know that people seem to be more oriented towards purchasing useful (70%), durable (26%) and personalized (23%) gifts.
Tips for intercepting your customers Having established the fact that Italians will never give up giving Christmas gifts and that they will increasingly prefer sustainable practices, it's time to make some suggestions for your brand: Transparency and clarity: it will be essential, now more than ever, to transparently communicate your values and your actions aimed at sustainability and protecting the environment in general.
Google even tells us about 78% of consumers who say they are willing to prefer lesser-known brands for those more attentive to sustainability... a godsend, especially for Made in Italy, environmental protection. Sifting Job Function Email List through some other data, it will be useful to know that people seem to be more oriented towards purchasing useful (70%), durable (26%) and personalized (23%) gifts.
Tips for intercepting your customers Having established the fact that Italians will never give up giving Christmas gifts and that they will increasingly prefer sustainable practices, it's time to make some suggestions for your brand: Transparency and clarity: it will be essential, now more than ever, to transparently communicate your values and your actions aimed at sustainability and protecting the environment in general.